Early achievements and rapid learning curve:
Srujan began his journey as a freelancer in December 2022, and after 6 months of intense study and outreach, he scored his first client with a 271K-follower audience on Instagram. Quickly identified the loopholes of the business that were costing them hundreds of visitors and CVR… Built a few automation for them… and made his client grin like a happy toddler. Even as a beginner his automation brought thousands of new visitors to his client’s lead magnet each week.
Within the next 4 months, he worked with various brands, influencers, and companies, building them marketing material, received praise for his talent, and built tons of valuable connections in the industry.
The period of Intense discipline and dedication:
Even after seeing a fair amount of results and hearing praises for his talent as a copywriter… Srujan wanted more. He wanted to stand out from 99% of the copywriters in the world. He spent thousands of dollars to get his hands on mentorship programs, courses, and marketing resources.
For the next 6 months, he began his intense training to become a marketing beast. Waking up daily at 1:30 am… writing hundreds of emails, ads, sales pages, and IG captions, reading thousands of emails, tens of long-form sales letters, breaking down several “control beating” funnels, sitting on private calls with copywriters who generated over $200 Million combined… He did EVERYTHING in his power to separate himself from the pack and become a rare talent whose copy printed “real” money.
The month of Total Transformation:
After his intense training, he embarked on a journey to prove his skills in one of the toughest copywriting challenges on earth.
He joined CopySquad’s exclusive community (The private community of one of the most respected marketing agencies in the financial world that took a business from $10M in revenue to $50M in one year)
Participated in their extreme copywriting challenge where over elite 20 copywriters competed to get their copy selected and have it sent to Copysquad’s email list.
Where Srujan beat the OR and CTR of every competitor in the contest and became the winner (scoring the highest CVR amongst all participants)
Srujan beat Copysquad’s benchmark by almost 2.5%- 5% on average. (That’s almost 2X their usual)
The contest is still going on to this date… But there has not been a new winner since Srujan (showcasing the difficulty of the hurdle he overcame).
Building a legacy:
After becoming the winner of CopySquad’s hardest copywriting challenge, he was interviewed for a job at the agency as a copywriter…
However, he decided to join hands with Devin as a partner to build the best growth marketing agency on earth… Enabling him to create his own legacy and helping many business owners scale to 6-7 figures on the way.
From Mentee to Mentor:
Srujan progress as a copywriter is almost completely unheard of. His ability to learn was second to none. And now he's training his own team of copywriters to join the agency in the next few months. Proving his worth as not only a writer but a true expert at the craft able to teach with a proficiency most take years to develop.
Srujan's story demonstrates the power of discipline, continuous learning, and a growth-oriented mindset. He has transformed himself from a complete newbie to a highly skilled copywriter, delivering control-beating marketing materials to his clients.